Social Media Optimization
Online marketing can take many forms and use different approaches in order to best cater to the needs of customers. One such approach is the use of social media in marketing. It is easy to see why social media has so much potential as a platform for marketing, but executing the actual marketing approach has to be done carefully and in good taste or else it could backfire on the business.
This is where OnlineMarketingTree comes in. We are a Dallas-based digital marketing company offering a slew of services including social media marketing to small and mid-sized businesses. If you think that your business can benefit from maintaining an active account on social media, approach us today and we will help you get started with promoting your business to a casual crowd.
What is Social Media Optimization?
Social media optimization refers to the strategy of utilizing social media outlets such as Facebook, Twitter, Google+, LinkedIn, and more, to generate publicity. It entails the creation of daily content, constant updates, and responding to customer feedback through social media. In the same way SEO makes a business known by placing its website in a prominent spot, social media optimization ensures that a business commands a respectable presence on social media for users to find and follow.
Why Would You Need This Service?
Social media’s grasp on the latest trends and information is so vast and ubiquitous that businesses no longer have the option to ignore it. Indeed, it is not a surprise to find that many users take to social media for news and entertainment. Good marketing demands that businesses should go where the customers are, and social media is where pretty much everything is at. Businesses without a presence on social media will lose out on making potential leads and would be at a severe disadvantage versus their competitors who have accounts.
We help optimize your business on almost all social media platforms through our capable services. In particular, we focus our expertise on four of the most influential platforms to date. We will help you reach out to your target audience and establish a credible presence for your business. Businesses seeking social media marketing services can rest easy knowing that we have their best interests in mind.
The four platforms we specialize in are:
- Facebook – Arguably one of the most popular social media platforms in use today, Facebook is the place to be if you want to reach out to as many prospects and customers. We can help you create an account (if you do not have one yet) and then optimize it so that it has complete information about your business. We will also help you run the account and regularly post content for your followers to view.
- Google+ – While not as popular as most other social media platforms, Google+’s advantage is that it interacts well with any existing SEO efforts. Let us help you set up a profile, optimize it with complete business information, and ensure your account uses the right keywords. Just like Facebook, we can also produce content to be published on your Google+ profile.
- Twitter – Twitter’s brevity makes is an ideal platform for quick, casual updates. We can manage your account in your stead, interact and encourage more followers, and post daily tweets.
- LinkedIn – LinkedIn is a social media platform composed of business entities and individuals, making it the perfect network for B2B companies. Allow us to manage your profile and help your business find clients while participating in pertinent discussions and groups.
For more information on our digital marketing services, call us at 214-613-5799 or visit our Contact page and fill out the form.